Recently I attended a Operations Road Show. It was amazing to hear from one of the best leader of the century.
The way they define innovation is "It is a interaction of imagination with reality"
What an apt description, very true... What we see around was an imagination at some point in time.
The question is why innovate? If we don't someone will do & serve customers better by taking our share away.So, for the very own existence innovation is must.
To put innovation to action, we can use these analogies:
1)If Apply was to design...
2)If BMW was to drive efficiency...
3)South Western to take costs out...
4)Google was to develop a Mobile Interface...
What they would have done...
Now the question is all the companies are having similar strategies... meetings/summits etc.
The differentiator is the thirst for getting better and better and better and better and better...
The winner will be decided by one thing. "How badly you want it?"
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